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How PacSun Raised Incremental Revenue Over 4% by Building Shopper Confidence
- Conversion rates for shoppers using True Fit more than doubled, to 12.9%
- Order rates for shoppers using True Fit increased by 38.51% as shoppers felt more confident about purchasing more frequently
- AOV for shoppers using True Fit grew 6% as shoppers felt less hesitant about purchasing extra items
PacSun saw conversion rates more than double to 12.9% and order rates for shoppers using True Fit increased by 38.51%.
