Thursday, April 30th
11:00 - 11:45AM EST
A shopper’s second and third purchases at the same retailer are more important than ever. In fact, increasing your customer retention rate by just 5% can increase profits by 25-95%. In order to drive repeat purchases, leading fashion retailers like Kohl’s, Kenneth Cole and Ralph Lauren are incorporating website engagement, transaction data and demographic data to power hyper-relevant customer journeys that drive lifetime value.
Join True Fit as we look at how retailers and brands develop effective short-term and long-term strategies to increase customer retention and loyalty rates. During the webinar, you’ll learn how to:
+ Create a data driven acquisition strategy that focuses on bringing potential customers to your website that are more likely to convert and revisit
+ Master ecommerce browse and navigation to make it easy for customers to find the products and styles they will love and keep
+ Offer customer support at all stages of the journey to encourage new customers to complete their first purchase and returning customers to purchase again
Are you interested in learning about increasing customer lifetime value but can’t attend the live discussion? By registering for this webinar with the form on the right, you will also receive an on-demand video recording following the live session.
Learn How to Increase Customer Lifetime Value